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Tuesday, April 4 • 11:00am - 11:20am
D19-01: Giving to the Library: Developing Donor Friendly Content for Online Fundraising

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Library development programs are more important than ever in a climate where budgets are flat or declining. The presenter aims to improve the user experience of library online giving. This presentation explains the difference between “Support the Libraries” pages and other parts of library website, analyzes the UX research achievements by or for non-profits and charities, and implements their design guidelines and best practices to the web presence of the Library development program.

Speakers
avatar for Jingjing Wu

Jingjing Wu

Web Assistant Librarian, Texas Tech University Libraries
Jingjing Wu is the Web assistant librarian in the Texas Tech University Libraries. She earned her Master of Science in Library and Information Science from Wayne State University and Bachelor of Engineering in Optical Instrumentation with a minor in Information Science from Zhejiang... Read More →


Tuesday April 4, 2017 11:00am - 11:20am
Room 104

Attendees (8)